93% of 8 to 13 year-olds have their own smart device. 25% of 6yr olds have their own device. These numbers are growing rapidly. Risks to children online go far beyond exposure to pornography and inappropriate content. Today the risks have evolved to include bullying, harassment, coercion, blackmail, grooming and access to self-harm or suicide methods. Parents need a robust parental control that is not simply a monitoring tool.